It doesn’t have to be perfect, just begin.
Begin where you are, with what you have. You’re never going to be fully ready, there will always be more that you’ll need, just begin. This photo was a video that I did alone,
I didn’t have a fancy studio or a video guy, or a microphone. Look closely and you can see the gray hardware tape I used to hold up my backdrop, but I started. And you wanna know something? That video was one of my best videos I’ve done to connect to my listeners. Why? Because at the beginning, middle and end of the day, people just want to connect. They are coming to you to get something they need, they are buying your book because they want something that’s lies on the pages of that book that will improve their lives or make life easier, when they shop at your online clothing boutique, they want the feeling that they’ll get when wearing that dress, when they buy your music or listen to your poetry, they want to connect to the feeling it provides them if only for 5 mins until the song goes off or for the 2 hours when the movie goes off. The essential point, people are coming to you, spending their time with you, or spending their hard-earned money for your product or service because you have demonstrated that you have something that will add to their lives one way or another. Period. It doesn’t always matter how pretty the packaging is. It doesn’t always matter the color of the packaging, you are readier than you think you are. The way to get better is not by reading about it until you are blue in the face, the way to perfect your craft is by Doing It. You’ll learn as you continue, you’ll change and edit and cut and paste but you’ll be Doing It.
Embrace the journey.
Until next time,